Digital Impact
So what is Digital Impact? A groundbreaking exhibition nestled within the creative heart of Barcelona at Disseny Hub.
Spanning an expansive 4,000 square meters, this immersive experience delves into the ever-evolving landscape of digital art, inviting visitors to journey through a captivating fusion of interactive installations, sculptures, and more. If you were lucky to visit it, you know that it is not just an exhibition; it is an odyssey into the present and future of art itself.
This is our first art exhibition and we’re still in awe. Beyond growth and personal fulfillment, this has been a great learning opportunity for our team’s creative expression and triggered thirst to future experiential art possibilities.
“What’s digital is a mirror of who we are.”
But amid the dazzling displays and the breathtaking innovations, it is important to remember that Digital Impact is more than just a showcase of visuals. It is a space for human connection, a testament that even in the midst of the digital revolution, our essence remains intrinsically human.
“We broke free from traditional formats to connect with a different audience.”
Lucho Suárez, Creative DirectorMastering internet-as-a-second language, our team’s work was inspired by the history of internet, the growing abundance of screens, memes, data clouds, chats, emojis, clicking, scrolling (if you’re using a browser to read this - you know what we mean). Titled "Web Observatory", the visual journey we created restores and archives the highlights of our digital past into a nostalgic recollection of internet artifacts on a timeline.
