Gaming Friends!

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“If it doesn’t move humans it doesn’t matter. We design what makes them feel something.”

STATE crew

Apple

For our friends at Apple, we crafted 30 heart-shaped idents to build a modular animation library. The result? A toolkit of weekly spots for the Games section of the App Store—each one fresh, fun, and ready to play.

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“One Heart = 30 Animations Toolkit”

Yay!
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Google Play Games

A platform with endless personalities needs more than a template.

For Google Play Games, we built a scalable creative system that stayed consistent at its core while flexing to transform for every title it touched. One structure. Many identities.

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Riot Masters Madrid

Four styles, four regions, four different artists—one vibe. This was a true Global collab with artists and talent around the globe that went far beyond just sharing files on Dropbox. We poured our hearts into this 360 campaign, collaborating with the talented team at Riot. When we say 360, we mean it. Everything from the Hero spot, key art, visualizers, and full design package to the sign that indicates the restrooms, each aspect was designed to immerse you in the world of Valorant. (Big shout out to Google Translate!)

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Roblox

For Roblox, we centered the trailer around elevating its signature 3D character. Our team refined form, motion, and expression to create a more cinematic interpretation while staying true to the platform’s instantly recognizable design language.

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Sphere Cheetos

Our work lit up the biggest canvas on Earth, the Sphere in Las Vegas.

We trapped Chester Cheetos inside that massive dome, and he looked so freaking good that we couldn’t resist… we downed 10 bags of Cheetos before the project even wrapped.

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“Chester Cheetos for the win.”

All of us @ State.
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EA Sports

“EA Sports: It’s in the Game.” Know what else is in the game? STATE. Introducing our take on EA Sports’ famed Bootflow animations for FIFA, NHL, Madden, and NBA. Magical, candy-coated, and creamy. Enjoy.

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Netflix Animation

Every animation studio has its signature opening move. Some use hopping lamps. Others have castles.

We got to help Netflix Animation Studios make something that was all their own. 

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Smolbound

Building hype for a world built on systems. We created the Smolbound trailer, featuring next-gen farming gameplay inside a richly engineered life-sim RPG

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Sony + Honda Afeela

To introduce Afeela, we built a bold cel-animated world designed to make the car look as smart as it actually is. By blending live-action footage with handcrafted animation, we created a series of spots that feel premium, functional, and confidently forward-looking.

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Graphika Manila

We went bananas for this one! Bringing our love for cel animation, seamless transitions, and handcrafted effects to the forefront, we crafted a pure celebration of motion—bold, dynamic, and unapologetically fun. Inspired by all the colors that make Graphika the best conference in Asia, with a touch of whimsy from pigs, owls, astronauts, beetles, and bunnies, this one moves!

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“Bad Dreams turn into something fun! Also, we hung out with Murakami!”

Disney + Taylor Swift

For Taylor Swift’s new doc series, we partnered with our friends at Disney+ on a teaser that included a detail fans would recognize instantly. If you know, you know. And the Swifties? They know.

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“Lots of R&D to get that cloth looking sweet.”

3D Dept

Star Trek

Beam aboard our creative cosmos for Paramount+’s Strange New Worlds! Our team boldly ventured where no designer has gone before, conjuring up an array of diverse worlds that would make even Klingons jealous. Turning our sci-fi dreams into warp-speed reality.

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Patrick Mahomes

Panini America partnered with Patrick Mahomes to launch an exclusive line of autographed trading cards for the 2025 NFL season.

To help kick off the hype, they brought us to spotlight Mahomes and get some of Panini’s most iconic card designs to life with bold, animated flair.

When Mahomes signs, magic happens, and we ensured the keyframes did too.

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“Mixed Media & Sports is always a blast.”

Us at State

Nick . KCA

We partnered with Nickelodeon to build a visual system for the Kids’ Choice Awards fun, fast, and built for live TV chaos.

"The Toolkit" delivered modular backgrounds, icons, text, and slime, ready to mix, match, and render in record time without losing creativity.

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“A full on toolkit for all the things.”

We did it!
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Liverpool FC

We figured if we can’t play soccer on the clock, we might as well animate it! Combining capes and corner kicks, we turned Liverpool’s soccer legends into bona fide superheroes for an NFT digital collectible series in collaboration with Sotheby's.

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Unspeakable World

Our message to the world through Alan Watts' voice.

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Contact

Alex Gorodetzki

Executive Producer

alexg@statedesign.tv

212-518-8691

Contact

Pablo Requejo

Account Executive

pablo@statedesign.tv

310-873-3626