Backboard
Ground Up
- 2D Animation
- Cel Animation
- Character Animation
- Editorial
- Live Action
- Mixed Media
We love the magic that happens when animation and live-action come together. It takes storytelling to a whole new level—full of energy, movement, and straight-up highlight-reel creativity.
And when sports enter the mix? That’s when we really start heating up. Think NBA Jam—raw streetball energy meets illustrated flair, unlocking moments that are straight-up boomshakalaka!
Design Development
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“Mixed media? Sports? All the good things? I am in.”
Marcel Ziul, DirectorLive-Action Shoot
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“Bringing imagination to life expands boundaries. This film transforms the court into a place where creativity and the future reinvent themselves.”
Gota, DirectorShow Credits ❯
Executive Creative Director
Marcel ZiulExecutive Producer
Alex GorodetzkiJennifer Chavarria
Head of Production
Addie StevensonProducer
Javier VivasLive-Action Director
GOTADirector of Photography
Gene SungLine Producer
Christian KendrickProduction Coordinator
Jade ForteGaffer
Allen DiTalent
Kyler NesbittCasting Director
Michelle MetznerStoryboards
Vince WeiDesign
Gabriel SilveiraDesign Support
Jay S GordonHelton Mattei
Cel Animation
Andre DiasLeonardo Guimarães
Welington Rosa
Julia Simas
Rodrigo Estravini
Cel Animation Support
Deco Daviola2D Animation
Daniel AzevedoBeto Prado
2D Animation Support
Doug Alexis3D Animation
Spiffy:Adam Elder
Kyle Elder
Compositing
Daniel AzevedoEditor
Kaue KabreraAssistant Editor
Shawn BeanColor Correction
Bleach - Fábio AbreuBTS Photography
Sophie Lee